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Overview of 2019 China Toy Expo

2019 CTE will bring together qualified manufacturers and suppliers from over 20 main production regions across China converging well-known brands, trend-leading and innovation products. As the largest trade fair for toys and Kids’ products in Asia, the event will showcase 2500 exhibitors and 4500 brands covering an exhibition space of over 220,000 Sqm.


This year CTE organizer has made a better floorplan based on product categories and different types of exhibitors with a dedicated area for export-oriented manufacturers. Besides, after in-depth analysis of the market trends,  consumer demand and sales channel changes, some featured pavilions such as model and hobby toys pavilion, intelligent toys pavilion, outdoor and sports pavilion, festival and party items pavilion and Star Supplier Pavilion will make a strong presence. CTE provides a one-stop sourcing platform for international buyers to connect with qualified suppliers from major production regions of China and locate cost-effective first hand product resources.

After 17  years development, CTE has become the first choice for international buyers in ing reliable and qualified Chinese suppliers. This year, the number of pre-registration for the show by international buyers from major toy consuming nations is expected to increase by 60%. Group visitors from Germany, South Korea, Russia, Japan, Vietnam, Peru, Brazil, well-known retail giants such as Lidl, Prebebe, SACO, Carrefour, FamilyGames, Spin Master, Xalingo, major chain stores and e-commerce platforms have already signed up for the show. To facilitate international buyers’ connection with the right suppliers, CTJPA will work as a bridge and provide free onsite business matchmaking service.

CTE is not only an exhibition but also an important event gathering great minds and industry professionals, where in-depth analysis the market conditions and discussions about the future development take place. 
Among them, highlighted events include TJPA-G50 Leaders Summit, Domestic Distributor and International Brands Roundtable Meeting, Toy Industry Upgrade and Innovative Products Display and Cross-border E-commerce Exchange Conference.


 As a trend-leading toy industry business platform, CTE will hold product release events and unveil the latest and innovative products to be rolled out to the market in 2019.  The new products were ed from around the world and evaluated based on their design, appearance function, craft and material.

Here is a preview of partial new products: