NewSun Toys is one of the most active and influential animation toy companies in China. Headquartered in Xiamen Software Park Phase II, it consisted of an office area around 8000 square meters, advanced R&D equipments and a management team that has extensive operation experience from the children industry.
Since found, the company adheres to the cultural and creative as the guide, with the leading brand and technical innovation cover its business units in animation creative, R&D, brand management, sales channel development and e-commerce. So far, the company has successfully launched a series of toy brands like NewSun, PlayPlay, D-king, Deex, Bambino； established 11 branch offices and over 1000 retail outlets； maintained a stable long-term cooperation relationship with over 300 international toy chain stores, retailers, and distributors such as Wal-Mart、Carrefour、Auchan、Jumbo、KOOPM etc.
As NewSun Toys entered 21st Century, it will continue to renovate toy R&D technologies, enhance animation creative and brand values. The company dedicated to bring healthy and safe toys to different ages of kids around the world.